Samurai

Samurai is a premium brand of fishing tackle created to inspire and empower anglers worldwide. It offers a wide range of innovative solutions designed by fishing enthusiasts for fishing enthusiasts. Developed with meticulous attention to detail and crafted according to Japanese quality standards, Samurai products are tested in some of the world’s most demanding waters — including the Atlantic Ocean, Mediterranean Sea, Indian Ocean, Pacific Ocean, Red Sea, and Arabian Gulf.

Backed by over 15 years of design expertise and deep knowledge of both traditional and modern fishing techniques, the brand’s vision is driven by a passion for sport fishing and a commitment to developing lures and gear that target diverse fish species across global waters.