Lure

Rapala Jointed Shad

the X-Rap Jointed Shad produces an exaggerated swimming motion, sometimes just the ticket to turn on sluggish fish. Cast or trolled, impressive action begins at your slowest speed.

Shimano Ocea Stinger Butterfly Easy Pebble

Based on the easy-to-handle PEBBLE STICK, this slow jig has a face-configured body for enhanced appeal.

Rapala Max Rap Long Range Minnow

Designed for fishing that requires ultimate casting distances in the most demanding conditions. The patented Max Cast weight transfer mechanism and aerodynamic shape of the lure guarantee that it will cast farther than any lure in its category.

Yo Zuri 3DB Popper

The Yo-Zuri 3DB Popper’s double-cupped mouth allows for maximum water displacement.

Nomad Dartwing Floating

Designed to mimic a skipping bait fish, the Dartwing’s aerodynamic, the rear weighted shape makes it a distance casting weapon. The Dartwing’s unique wing-shaped head design creates a very versatile surface presentation that can be retrieved at just about any speed to mimic baitfish and shrimp. On a straight retrieve the wings cause a side-to-side darting action and body roll that just gets fish excited.

Yozuri Hydro Minnow Long Casting (F)

Shimano Iwashi Rocket Jig

Shimano's Coltsniper Iwashi Rocket is a new metal jig for fishing from the shore and from the boat on forage fish. Ideal for undermine sea bass, mackerel, horse mackerel, tuna, lampugas and pelagic fish in general. Dynamic aero design that allows for exceptional launches, metal construction with assist front hook and rear hook. Twitch, jerk or winding action. These jigs are easy to throw even with a typical sea bass rod, with the goal of achieving a carry distance of over 100 m on average.

Shimano Ocea Bomb Dip 170F Flash Boost

When aggressive fish like tuna and GT are feeding near the surface, few lures beat a popper for action and the Ocea Bomb Dip is no exception. From your very first cast you’ll notice how the JET BOOST technology powers the lure through the air; reaching distances you thought weren’t achievable, which is useful when tuna are pack feeding away from your boat. And when retrieved the ‘pop’ is loud and aggressive drawing fish in and up like few other lures. But there is more to this lure than just the sound. The FLASH BOOST technology creates light reflection within the translucent body, even when stationary, to enable predators to home in on the lure with speed and aggression.

Yo Zuri Crystal Minnow (Floating)

Crystal Minnow’s patented and proprietary Internal Prism Finish reflects all subsurface light, even in the murkiest water. There are several traditionally successful methods for fishing this well-known bait, including a retrieve & pause, slow to moderate retrieve, or a twitch-pause-retrieve fashion.

Yo Zuri Blanka

A flashy jig that flies further and sinks smoother than ever before! This attractive jig is dressed with a CRASHED LASER SHEET which resembles a mosaic of brilliant colors

Yo Zuri Bull Pop

The Bull Popper has been redesigned with added features and a lower price point. This versatile popper comes in two sizes and ten color patterns to cover a variety of inshore and offshore fishing applications.

Rapala X-Rap Pop

The X-Rap Pop brings X-Rap Attitude to topwater. Arched body shape sets lure up for a large kerplunk-pop and splash with every snap, even the slightest tug and the X-Pop comes to life.